Klaus-Peter Voigt, Chief Procurement Officer, MediaMarktSaturn Retail Group
In recent years, we’ve developed into a pioneer of digitalisation in the retail sector, but we can’t afford to rest on our laurels. Instead, we must constantly ask ourselves: “What offering or product will be the next game-changer? And what services will it require?” Maintaining our leading position requires both a willingness to change and customer focus. We have to permanently focus on the customer, keep on our toes, and rapidly develop in line with our customers’ needs.
Digitalisation opens up new opportunities for us every day. We’ve shown that click and collect is an opening with currently one in two online orders picked up in-store. We’ve shown that virtual reality is an opening and now offers many ways to experience new corresponding products and technologies.
The path to change
At MediaMarktSaturn Retail Group, we’re already doing a lot. Nevertheless, at some point someone will develop a new idea that will turn everything upside down. Therefore, as well as working on innovations ourselves, we also support retail-based start-ups and observe developments in the founder scene very closely. When a rocket takes off, we want to be at the controls!